This module is for curious, enterprising professionals with experience in production, business management, curating, programming or mediating who aim to become creative producers.

'Producing the Future', this module will be developed and run by DJ, programmer and curator Juha van ’t Zelfde. Van ’t Zelfde, artistic director of the Lighthouse Brighton production company, will apply his own working methods within the framework of the module and, working with participants, test these methods against current practice. With the aid of theory, lectures, case studies, peer learning and individual coaching, Van ’t Zelfde will approach the subject from an economic perspective to examine the effect of developments in society on the function of the creative producer. He will be comparing two paradigms: the neoliberal capitalist approach (the market) and the post-capitalist approach (sustainability). He will engage with these paradigms by posing questions such as: ‘Where do new ideas come from?’ ‘How do you create new platforms?’ ‘What role does the general public play?’ And ‘How do you raise funding for new works?’. 

Those taking this module (which allows for a maximum of 10 participants) will meet once a month for 3 or 4 days at a time between November 2016 and mid-February 2017 at the DAS Graduate School at the Grootlab in Amsterdam. These gatherings will provide the opportunity for participants to work through and discuss the material presented, meet important international guests, attend public events and contemplate the way the newly acquired knowledge compares with the practical realities of their profession.

To be considered for a place on the module, you must have a degree from a scientific (WO) or vocational (HBO) university, or near equivalent,  and/or relevant work experience. You must also have an affinity for the arts and preferably be working as a producer, curator, programmer, business manager or agent (ideally on a project or within an organisation of your own). You must be fluent in English and Dutch, both written and verbal, and be able to make time to attend all of the teaching sessions, work through the course material and reflect both on your own work and on the content of the module. Participants will be awarded a certificate on successful completion of the module. Cost: €500 + a contribution towards travel costs (Amsterdam - Brighton).

For more information: dascreativeproducing@ahk.nl.